Name:
Hyewon Park
Hyewon Park
Name:
Hyewon Park
Title:
Assistant Professor
Department:
Economics, Finance & Marketing
Email Address:
Phone:
(931) 372-3471
Office:
Foundation Hall (FNDH) 225-1 / Box 5083
DEGREES AND CERTIFICATIONS
Teaching, Research, and Professional Areas
Bio
Dr. Hyewon Park, an Assistant Professor at Tennessee Tech University, excels in marketing
and service industry research, focusing on social identity's impact on market dynamics.
With two PhD's and expertise in game-theoretic modeling and economic experiments,
her work has significantly advanced understanding in marketing, consumer behavior,
and service employee performance. Dr. Park has been recognized with multiple research
and teaching awards, underscoring her excellence and contribution to academia. She
also serves as a guest editor for notable business journals, further evidencing her
leadership in the field.
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